Healthcare expertise including 14 campaigns for the CDC
One of our biggest media verticals is health care. We planned media for the CDC’s Tips from Former Smokers – one of the largest health public service campaigns in the United States.
We’ve guided HCP targeting for Varian Medical Systems, launched OTC brands for Foundation Consumer Healthcare, and built buzz for Team Novo Nordisk.
Example result: Our CDC national campaign for influenza vaccination awareness achieved 69% media cost savings.