Broadcast is no longer just GRPs, reach and frequency. Television, radio, video and audio are going through a revolution that makes predicting advertising results and measuring ROI more complex than ever before. Mediassociates brings clarity to this new world. Our media agency guides CMOs to plan video and audio in integrated media campaigns with new solutions to finding audiences, synchronizing touchpoints, and measuring results. From DRTV to OTT, we help you reach the right audience in an efficient and impactful way. If you are looking for campaign strategy, not just ratings or rates, we should talk – because when done right, video and audio advertising will lift your brand.