Our subsidiary eEffective provides the latest in programmatic media buying. We streamline the media buying process with software to eliminate waste, improve targeting, and put your ads in front of the right audience whether they be on desktop computers, iPhones or tablets. Programmatic media includes banner advertising, online video, native advertising, iAds (Apple app advertising), mobile and rich-media formats. And our trading desk experts offer deep insights derived from the latest in data management.
The result is extensive cost savings and valuable consumer insights — all fueling better campaign results.
Mediassociates’ media technology platform provides more than 10,000 online audience targeting attributes and cutting-edge digital innovation. From banner ads to online video to mobile iAds, we maximize targeting and savings.
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